We know the work you're in

Technology needs look different depending on your industry, your customers, and what you are trying to grow. We bring that context to every engagement.

Where we start

Why the sector matters more than the software

A store on its busiest weekend, a clinic answering a symptom search at midnight, and a nonprofit reporting to a funder all need a website. They do not need the same one.

Knowing the sector shortens the part of a project where a vendor is learning your business on your budget. It also means we already know which corners are expensive to cut in your industry.

The constants

What stays the same no matter the sector

Industry context changes what we build. It does not change how we build it.

Accessibility on every build

WCAG 2.1 AA is the standard whether you sell snacks, treat patients, or run a volunteer program. It is never a separate line item.

Your team can edit without a ticket

Pages, menus, and listings are structured so a non-technical person can change them safely, and we write the short reference that goes with it.

Room reserved for the unplanned

Peak season, a press request, a giving day. We hold back part of each cycle for the work nobody scheduled, because it arrives anyway.

The same people, year after year

You are not reassigned between accounts. The person who learned your systems is the person still working on them next year.

What clients are saying

Across very different organizations

Malak is excellent and super knowledgeable. We've already learned so much from them about how to optimize our website and how we can better approach web design from a CX and engineering perspective.

Grayce M.

Brand & Community Manager, Rootless

I can't express enough how grateful I am for everything that you have poured into this project. You set us up well for success. Thank you! Thank you! Thank you!

Marvin S.

Program & Community Engagement Director, Rosie's House

I appreciate you helping us with this, and you have gotten it farther than we were able to take it.

Kim V.

President & CEO, Foster Arizona

A snack brand, a music academy, and a foster care nonprofit.
eCommerce Nonprofits Community
Common questions

Honest answers to the questions we get most

What platforms do you support?
All of them, in the sense that we've worked across most major and a lot of niche ones. We're most experienced with WordPress, Shopify, and custom Ruby on Rails applications. If your stack is something we haven't worked in before, we'll tell you that on the consultation, and we'll be honest about whether we're the right fit.
Will you maintain a site you didn't build?
Yes, often. Our retainer practice started largely with sites built by other teams. We'll do a short technical and accessibility audit before the retainer starts so we both know what we're working with.
Is accessibility legally required for my business?
It depends on your business and where you operate. The ADA applies broadly to places of public accommodation, and courts have increasingly interpreted that to include websites, but the specifics matter. We can give you a general read in a free consultation. For certainty specific to your situation, talk to a lawyer.
What's the minimum engagement?
Retainers start at $2,500 per month, on the Steady tier. We don't take on smaller engagements as retainers because the relationship doesn't have room to be useful at that size. If you have a one-off project, an audit or page build is probably a better fit (see Audits or Page Building).
Let's talk

Don't see your industry on the list?

These are the sectors we have the most history in, not the only ones we work with. Tell us what your organization does and who it serves, and we will be straight about whether we are a good fit.

Book a free consultation